Despite drop in gas prices, car buyers still focused on mileage

Despite the recent plunge in gas prices, fuel economy remains the key factor most motorists consider when buying a new vehicle, according to a new survey by J.D. Power and Associates. According to the 2015 study, 14% of shoppers ranked mileage as number one on the list of why they bought a particular vehicle, while 16% said they rejected a vehicle because of its poor mileage.

The study notes that good gas mileage won’t sway buyers if the vehicle is poorly designed or lacks high-tech features.

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