Author Archives: rbrown

BMW Increases Focus on Hybrids, Aims to Increase Plug-in Sales by 50 Percent in 2018

BMW is already the largest seller of hybrid and electric cars in Europe — and wants to remain the industry leader. The automaker has ambitious plans for 2018, aiming to increase the number of plug-in hybrid and fully-electric vehicles sold by 50 percent. To meet that goal, BMW is launching several new vehicles this year. The 8 Series coupe and…

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The unique approach Ford is using to get consumers excited about a hybrid pickup

Bloomberg recently published a fascinating feature about how Ford is marketing its hybrid F-150 pickup truck. The story (Ford’s Key to Selling Truck No One Asked For: Keeping Beer Cold) explains that people who buy F-150s don’t much care about fuel economy. So how do you get them excited about the advantages of a hybrid? “The marketing will go something…

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Kia introduces Niro Plug-in Hybrid at LA Auto Show

Kia introduced the 2018 Niro Plug-in Hybrid at the 2017 Los Angeles Auto Show. It has an estimated 26 miles of all-electric range and gets 46 mpg then not running on electric power. The Niro features a larger battery and motor — a 8.9-kWh lithium-polymer battery pack and a 60-horsepower (44.5-kw) electric motor. Read more.

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Ford introduces plug-in hybrid police car

Ford is introducing a plug-in hybrid vehicle for police and government customers. The Special Service Plug-In Hybrid Sedan has an all-electric range of 21 miles and is designed for police and fire chiefs, detectives, and other government personnel whose jobs don’t require a pursuit-rated vehicle. This is the third police vehicle Ford has revealed this year, joining the Ford Police…

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2018 Honda Clarity Plug-in Hybrid Available December 1

Honda has announced that the 2018 Honda Clarity Plug-in Hybrid will go on sale December 1 with a starting price of $33,400. Buyers are eligible for a federal income tax credit of up to $7,500. Honda reports that the Clarity Plug-in Hybrid earned the highest all-electric range rating among all plug-in hybrid sedans with its EPA range rating of 47…

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Will Ford hybrids be excluded from the U.S. for infringing Paice patents? ITC hearing begins Nov. 2

PAICE PRESS RELEASE | OCTOBER 31, 2017 Will Ford hybrids be excluded from the U.S. for infringing Paice patents? ITC hearing begins Nov. 2 U.S. International Trade Commission could ban Ford from importing hybrid vehicles made in Mexico Paice LLC, a pioneer in the development of hybrid vehicle technology, and Ford Motor Co. will appear before the U.S. International Trade…

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Save fuel without sacrificing fun: The best hybrid cars you can buy

You don’t have to give up comfort, practicality, or performance when you buy a hybrid car. For those who want it all, Digital Trends says the best hybrid car you can buy is the Toyota Prius. Other hybrids receiving kudos included the Honda Accord Hybrid, Toyota RAV4 Hybrid, Acura NSX, Cadillac CT6 Plug-In Hybrid, and the Chrysler Pacifica Hybrid. Read…

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